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Blue Star Shopping Center

1701 US 22
Watchung, NJ 07069

GLA 419,926 SF

EJ Moawad, Senior Leasing Representative
phone_in_talk 908.226.5266
email [email protected]

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Summary

• 420,000 SF regional destination revitalized by a multimillion-dollar redevelopment
• New, modern ShopRite anchored center (opened April 2025) driving daily needs traffic
• 3.4M annual visits with an uptick tied to 2025 openings (+28.2% YoY)
• New + recent tenants: Planet Fitness, KidStrong, Taco Bell; coming soon Raising Cane’s, Burlington, Five Below, honeygrow, Back Nine Golf, a new Marshalls store and a luxury nail salon
• Prime Somerset County / Route 22 corridor with strong regional draw
• Fronting US Route 22 with quick connections to I-78 and surrounding thoroughfares
• Average Daily Traffic: 55,197 US 22 

Property Video | October 2025

Site Plan
Interactive Map
Competition Aerial
Demographics
Gallery
Documents

Blue Star Shopping Center

1701 US 22
Watchung, NJ 07069

CURRENT TENANTS 


 

# TENANT SQ. FT.
1/2 Roma Salon (expanding) 2,288
3 Dollar Tree 10,268
4 Kohl’s + Sephora 125,445
5 Marshalls (new store coming soon!) 27,000
6 Burlington (coming soon!) 26,495
7 ShopRite 72,000
8A Modern Nails Lounge (coming soon!) 5,800
8B Honeygrow (coming soon!) 2,400
9 Available 1,950
10 Five Guys 2,543
11/12 Five Below (coming soon!) 10,037
13 Available 10,051
14 Planet Fitness 21,850
15 Available 7,855
16 Hand & Stone Spa 3,120
17 Available 11,047
18 Available 2,025
19 The Children's Place 4,072
20 Available 1,649
21 Lease Pending 7,234
22 Lease Pending 4,191
23 Available 27,000
24-26 Back Nine Golf 5,465
27 KidStrong 2,992
28 Available Restaurant Padsite 8,200
29 Raising Cane's (coming soon!) 8,500
30 Taco Bell 2,911
31 Available Restaurant Padsite w/drive-thru 4,000

 

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